ESPN’s new ‘Where to Watch’ service is a TV Guide for sports streaming

ESPN’s newest feature will be a welcome bookmark for sports fans everywhere: the company just launched “Where to Watch,” which aims to be a universal guide for streaming sports all over the internet.

When you open the page on ESPN’s website or in its app, Where to Watch looks like a typical schedule of games, the kind of thing ESPN has had forever — it’s sortable by sport and able to show your favorite team at the top. But next to each listing, it now shows where you can watch the game, even when it’s not on ESPN.

ESPN says Where to Watch has data from more than 250 streaming services. On Wednesday morning, it offered me a baseball game on MLB.TV, a college soccer game on ACC Extra, some MLS on Apple TV Plus, and five different ways to…

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